Our team

Like many people who grew up in Tauranga I earnt most of my years pocket money by picking and packing kiwifruit in the May school holidays and Kiwifruit jobs continued to help my finances while I attended Massey University.

After graduating with a Business Studies Degree in Marketing, I sold confectionary and then office equipment before becoming involved in Gisborne fruit and produce marketing company First Fresh. For twenty- two years I marketed fruit and although specialising in Persimmons and Citrus I came into contact with most of the produce grown in the Gisborne area.

Most recently my wife and I have been rearing Cattle in the Waikato but the Pacific Ocean has lured us back to the coast so we can resume a lifestyle that has more sun, surf and fishing. We have three adult sons and still have a link to Gisborne through a small orchard that produces Meyer Lemons and a new variety of seedless Eureka Lemon.